What’s New on Amazon: Gifts for You & Your Customers

Watch Jenna Lieber, our Director of Client Services discusses Video Production Reccomendations & Gift Wrapping Options on this week’s Facebook Live

There are so many opportunities on Amazon as a seller and it is important that you take advantage of as many as possible! 

One new opportunity you should definitely take advantage of is Amazon’s video production recommendations. You can find their recommendation here

Using this service, videos can be produced in as little as 24 hours once they have your product. These production companies know how to provide content tailored to sellers and their brands. 

These videos will bring your product to life by demonstrating key features that cannot be shown in a single image. This is a quick, cost-effective way to get professional videos. If you do not have a video on your listing and you are brand registered we highly suggest looking into this opportunity as soon as possible.  

Another opportunity sellers should take advantage of is gift wrapping for customers!

With the holidays about to be in full swing, offering this on Amazon can be the difference between you and a competitor getting the sale. 

To enable this feature head to Seller Central → Settings → Gift Options and choose to enable the gift wrap options for your brand. 

From there you can choose what gift wrap option to use, and set the price for this add-on. Gift wrapping is free to sellers so you can choose to even offer free gift-wrapping or increase your margins a little bit by putting a price on gift wrapping. 

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